Talks

What does it really take for independent artists—especially those rooted in hip hop and Caribbean music—to break into the mainstream? This dynamic panel explores how artists can rise above the noise without the backing of a major label, using culture, content, and digital platforms to build momentum and reach new audiences.

Panelists will dive into the shifting power dynamics between independents and labels, the role of platforms like SiriusXM and Pandora in launching new talent, and how artists can leverage media, storytelling, and their own voice through podcasts and social media. The conversation also highlights the growing influence of Caribbean and hip hop culture on today’s mainstream music landscape.

Ideal for independent artists, managers, and music entrepreneurs ready to take control of their narrative and career trajectory.