Edward Meck

Geoff Halliday is a dynamic marketing executive with over a decade of experience driving global campaigns and digital innovation in the music industry. As Senior Vice President of Global Marketing at Downtown Music’s Artist & Label Services division (in partnership with FUGA), Geoff leads a high-impact team focused on elevating artist and label brands through creative storytelling, data-driven strategy, and platform-native content. Known for his deep understanding of audience behavior, platform trends, and artist development, he continues to champion authentic, forward-thinking marketing in a constantly changing digital landscape.