EVP of Marketing & Partner Strategy for Trisha Yearwood, Trisha Yearwood

McCormack’s 25+ year career includes a vast array of experience, kicking off her career in the 90s in programming roles at After Midnite w/Blair Garner, Premiere Radio Networks +KZLA/Los Angeles. McCormack shifted from radio to records at the dawn of the 21st century with a regional promotion position for Vivaton! Records. 2005, McCormack joined the inaugural promotion team that launched Big Machine Records. While at Big Machine, McCormack served as Dir/Midwest Regional Promotion and Dir/West Coast Regional Promotion. 2011 she was promoted to National Dir/Promotion Strategy for entire Big Machine Label Group, overseeing syndication +radio marketing. During her decade-long tenure at BMLG, her success was recognized with Country Aircheck/CRS Awards for Regional Promo Dir of the Year/2010 and National Prom Dir of the Year/2012. She spent 8 years (2015-22) as SVP/Radio Promo & Marketing +Artist Strategy for Garth Brooks’ Pearl Records +TeamTY. 2023,EVP/Marketing +Partner Strategy for TY